Sure…  You can pretty much change any text you desire.  You can change titles, descriptions, and in addition… there is a language file (named "English.php") that contains all of the other website text.  You can modify anything to say whatever wording you desire. This can be modified from within the Wordpress theme editor tool.

The package does also come with an SEO plugin to help optimize your site automatically with good SEO practices.

Market Theme sites rank very well, because their structure is thought out and Search Engine friendly.

I don't have any sites to provide you for links, but you can start with submitting to directories, and maybe submit a few articles to article distribution websites.

I must say though… Over the past weeks, you've been asking many questions about Market Theme (and that's good), however make sure you don't fall into "paralysis through analysis".

I recommend you move forward on your project, get a website up, and start marketing. You won't ever make a dollar if you don't move forward on your business project.

Market comes with a 60 day money back guarantee, so there's not really any risk in the software itself. There's a lot of help provided here, but if you don't get started — it's guaranteed that NOTHING is going to happen.